Making businesses exceptional through authentic design and leadership
A BUSINESS DESIGN PRACTICE
ABOUT
I have worked with global businesses and brilliant start-ups. With Oscar winners and those just out of the starting gate. I've helped leading production and postproduction companies develop creative rosters, go-to-market strategies and sales enablement tools that deliver business results for over a decade. And in the process, have built an international network of relationships in the advertising industry through honest and genuine connection.
My experience is tenured in new business, sales, creative strategy, creative assessment, talent management, marketing, GTM strategy, brand positioning, monetization strategy, operations and project management. I'm driven to help create supportive work environments that honor respect, open communication, psychological safety, inclusion - and fun!
At the end of the day, what I have learned is that human and business problems are not unique. I have observed, advised, and executed on these universal problems consistently throughout my career, helping build the most successful and award-winning companies in the creative industries. My approach is to help you clarify your questions, make insecurities and fears more manageable, maintain a proactive stance, and allow you to change the world - or just your business.
WHAT I DO
I work from a place of caring and confidentiality.
My highly rational and direct approach to all things allows for an immediate sense of familiarity and security. This allows us to move quickly into what you need and how we can get you there.
The only difference between your business and someone else’s is you.
We work together to establish clarity around who you are as a leader, who your company is as a brand, and if you are communicating that clearly to your potential clients.
Mark out the pain points.
The three big questions:
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What DO you want?
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What DON'T you want?
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What do you NEED?
Identifying these answers is crucial to evolution in leadership and company success. There are no problems, only solutions.
Evolution and change is like a choreographed dance.
You must know your skill set walking in the door, see where you are starting from and then where you want to go. I will give you tools and teach you ways to feel calm and confident throughout that movement as you work toward achieving your goals.
The biggest thing I do is help provide clarity.
Risky decisions or unsure ideas will feel approachable because you will have comfort, clarity and confidence around them. My biggest hope is that your everyday is more joyful because you can see a clear path, or paths, forward for you and your business.
TESTIMONIALS
CONTACT
Let’s connect. It’s my favorite thing to do. Unsure of what you need? All good. I’m always happy to listen and see what’s possible.
CARA WENIG